Getting the word out

Promotion, Site Admin Add comments

Ok, imagine that you have just created the most awesome website in the world for the greatest game ever, Dungeons and Dragons. Now, also imagine that no one knows about it. That’s about where I am right now.

Obsidian Portal has reached a stage where we are ready to begin beta testing. There is just enough functionality to make the site useful, and all that’s lacking is content. So now, I’m splitting my time between implementing features, adding content, and trying to think of ways to promote the site.

On my wife’s advice, I started looking around for college gaming groups. Lots of D&D groups form around colleges, and often larger organizations also form in order to help students find local games.

I finally managed to contact Mike Roselli of North Carolina State University. He is the president of the Collegiate Association of Table Top Gamers (CATTG), a multi-university organization dedicated to promoting table top gaming (including D&D and RPGs). Mike has expressed a lot of interest in Obsidian Portal, but he has some reservations about the fact that we are a for-profit enterprise. Perhaps I should tell him that we have a long way to go before we see anything that could be considered “profit” ;)

The CATTG presents a wonderful opportunity for OP. If we can get exposure to college gaming groups and develop a core following, it would be excellent. For a shoestring-budget site like ours, the only kind of marketing we can afford is the word-of-mouth viral marketing. Luckily, that’s exactly the kind we want. Hopefully, we are on our way.

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